Organigram Holdings Launches of a new set of products


Over the course of the past months, Organigram Holdings (TSX: OGI) (NASDAQ: OGI) has emerged as one of the more interesting companies in the cannabis space, and last week, the company made another significant announcement. The legalization of new products in Canada under ‘cannabis 2.0’ has opened up a new opportunity for many companies and Organigram Holdings is a notable CBD stock to watch.

On Thursday, OrganiGram announced the launch of a new set of products in order to push into that particular market. OrganiGram announced that its new product, the premium quality Edison vape pens had been distributed to retailer in Canada. The product in question has been manufactured in collaboration with Feather, a cannabis technology firm.

CBD Stock to Watch: Organigram Holdings

That being said, it should be noted that this is not the first time that OrganiGram Holdings has come up with a vaping product. In 2019, it had shipped vaping cartridges to some retailers in Canada. In addition to the Edison vape pens, OrganiGram also launched Edison Bytes, which is a line of cannabis-infused edibles.

Edison Bytes will consist of cannabis laces chocolate truffles and is primarily aimed at the higher end of the market. These are important moves from the company, and hence, investors are probably wondering about the long term performance of the company.

Unlike many of the bigger companies in the market, OrganiGram has not chased growth through acquisitions. Instead of going for a strategy that has now proven to be damaging for many companies, OrganiGram concentrated on producing cannabis in a cost-efficient way. The company is currently one of the lowest cost cannabis producers, and some of the biggest cannabis firms will find it hard to match that.

More importantly, OrganiGram’s product may be cost-effective, but it has not compromised on quality. Its dried flower products have received highly positive reviews. The combination of cost-efficient production and high-quality output could set the company up for long term success. Investors could include the OrganiGram Holdings’ stock as their list of the top CBD stock to watch over the coming days.

Source: Stock Market Press

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