Turnabout Is Fair Play As Volkswagen AG (OTHER OTC: VWAGY) Now Seeks To Manufacture An Electric Truck For the U.S. Market At The Same Time The Ford Motor Co. (NYSE: F) Is Going All-In On Electric Vehicles In Europe At A $2 Billion Investment Cost; Solar Integrated Roofing Corp. (OTC PINK: SIRC) Is Refocusing On The EV Charging Station Business

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Turnabout is fair play in the electric car/truck business. As Ford (NYSE: F) has decided to spend $2 billion on a seven-model electric EV line in Europe — all built in Europe — Volkswagen AG (OTHER OTC: VWAGY)  is going the other way, considering an electric truck made for the U.S. market but made in Germany. Volkswagen management will decide on whether to green light that U.S.-market truck by mid-year. Solar Integrated Roofing Corp. (OTC PINK: SIRC) sees all this competition for market share in the electric vehicle industry as great for its EV Charging Station business.

stockmarketpress.com features specialized coverage of related stocks in the solar, roofing, EV charging stations and battery charging energy industry such as Solar Integrated Roofing Corp. (OTC PINK: SIRC), Sunrun, Inc. (NASDAQ: RUN), Blink Charging Co. (NASDAQ: BLNK), Tesla, Inc. (NASDAQ: TSLA), GM (NYSE: GM), ChargePoint (NYSE: CHPT), EVgo (NASDAQ: EVGO), SolarEdge Technologies, Inc. (NASDAQ: SEDG), First Solar, Inc. (NASDAQ: FSLR), SunPower (NASDAQ: SPWR), Gibraltar Industries, Inc. (NASDAQ: ROCK), Spartan Acquisition Corp. II (NYSE: SPRQ). and Canadian Solar Inc. (NASDAQ: CSIQ).

Turnabout Is Fair Play As Volkswagen AG (OTHER OTC: VWAGY) Now Seeks To Manufacture An Electric Truck For the U.S. Market At The Same Time The Ford Motor Co. (NYSE: F) Is Going All-In On Electric Vehicles In Europe At A $2 Billion Investment Cost; Solar Integrated Roofing Corp. (OTC PINK: SIRC) Is Refocusing On The EV Charging Station Business

As the two major OEM producers criss-cross the Atlantic seeking to market in one another’s home bases, SIRC can watch the in-fighting from afar as it plans to grow in the eV Charging Station market no matter which brand wins.

The Volkswagen AG (OTHER OTC: VWAGY) EV truck vehicle which may be targeted for the U.S. market could arrive under any of several brands: Volkswagen itselg, Audi, Porsche (they market Porsche bran SUVs in the U.S.), Bentley or other luxury brands, observers say.

And, additionally, Volkswagen AG still is not sure whether the EV would be midsize or a full-size truck, like the popular Ford 150 pickup truck. The electrified version of the F-150 is the over-ordered ‘Lightning’ set to go on sale in the U.S. by mid-year.

Herbert Diess, CEO of Volkswagen, says that the company gets 70% of its US sales from five SUV models marketed in America.

“For years, we lost money in our key market, U.S.,” Diess says. “In 2021, Volkswagen brand was profitable again.”

Now it sees electrified vehicles in the U.S. as an important part of its marketing strategy — starting with the ID.4 hatchback, built in Germany then exported to the U.S. Combined with the Audi e-tron and Porsche Taycan makes Volkswagen the second largest EV maker in the U.S. after Tesla (NASDAQ: TSLA).

The result it that Volkswagen now has an 8% share of the American EV market — more than twice the market share of its conventional gas vehicles.Get ready for its ID.Buzz, a retro-style that redesigns its classic microbus as an electric van

Ford (NYSE: F) believes its electric car/truck EV business will be so significant that it has already set in motion plans to establish a separate ‘e’ division to segment all-electric vehicles from its legacy gas-powered vehicles. In addition, F is managing a special shake up in the way its electric vehicles are marketed.

They will be ordered at a fixed price online by consumers and delivered only at the their local dealerships — with no investors on dealer lots. In other words, local dealerships will be cut out of the loop.

The business model is tailored to the Tesla (NASDAQ: TSLA) strategy of pop-up stores in malls rather than fully-flung dealerships with commission salespeople negotiating final prices. Turnabout Is Fair Play As Volkswagen AG Now Seeks To Manufacture An Electric Truck For the U.S. Market At The Same Time The Ford Motor Co. (NYSE: F) Is Going All-In On Electric Vehicles In Europe At A $2 Billion Investment Cost; Solar Integrated Roofing Corp. (OTC PINK: SIRC) Is Refocusing On The EV Charging Station Business.

Plans are for Ford’s first all-electric car to go into production in Cologne in next year. It will be a sport crossover model with a planned range of 500 kilometers or 311 miles. Ford provided no further details, but a second EV is already being planned for production at that plant.

Ford licenses the technology it would use to build them from Volkswagen AG. Ford also plans to build more electric cars in Romania and source batteries from Turkey. More joint ventures may be on the way, Rowley said.

To SIRC, all this bodes well for its devision to refocus its business plan to concentrate on EV Charging Stations. At the end of the day, fleet and consumer purchasers of electric Ford vehicles will want to use conventional EV Charging Stations. Although a greater number of OEM electric vehicle manufacturers will want to use their own charging equipment, SIRC is betting on the increasing role it can play in the soaring EV Charging Station industry.

SIRC may be planning to grow EV Charging Stations today in the U.S. only, but marketing plans can change — and the international market may open even wider in Europe to more players in the important EV Charging Station industry.

SIRC has already made the decision about the growing importance of EV Charging Stations. With numbers predicting five million EVs in California alone within a decade. EV Charging Stations will grow exponentially. SIRC sees the opportunity for this alternative energy industry and wants to make itself a brand with a national footprint as it grows.

To Solar Integrated Roofing Corp. (OTC PINK: SIRC), the heightened awareness, reporting structure and model launches in electric vehicles only brings a higher profile to supporting EV Charging Stations. SIRC not only competes in that industry through its PLEMCo., subsidiary, it has also recently announced it has signed an LOI to acquire three LA-based complementary EV Charging Station companies in that industry, as well.

Electric charging stations are projected to reach $111.90 Billion by 2028 with a 30.26% CAGR jump, says Fortune Business Insights. Turnabout Is Fair Play As Volkswagen AG Now Seeks To Manufacture An Electric Truck For the U.S. Market At The Same Time The Ford Motor Co. (NYSE: F) Is Going All-In On Electric Vehicles In Europe At A $2 Billion Investment Cost; Solar Integrated Roofing Corp. (OTC PINK: SIRC) Is Refocusing On The EV Charging Station Business.

A move to separate electric car operations from its legacy business would give Ford greater access to the capital markets through ‘e’, which have been generous in valuing Tesla (NASDAQ: TSLA).

Ford Motor (NYSE: F) reported a record-breaking net profit of $17.9 billion for 2021 —  yet roughly half of that profit was a paper gain made on Ford’s equity in the successful Rivian Automotive (NASDAQ: RIVN) electric car IPO last Fall.

Ford (NYSE: F) is forecasting higher profits for next year. Its primary advantage is that its Lightning electric version of its best selling 150-pickup truck is sold out in advance and will launch far prior to the debut of GM’s electric version Silverado.

As Ford and GM go toe-to-toe, SIRC’s PLEMCo., is well positioned to install EV Charging Stations for either or both OEM electric car/truck makers. In short, SIRC wins no matter which OEM company becomes an industry leader.

Turnabout Is Fair Play As Volkswagen AG Now Seeks To Manufacture An Electric Truck For the U.S. MarketAt The Same Time The Ford Motor Co. (NYSE: F) Is Going All-In On Electric Vehicles In Europe At A $2 Billion Investment Cost; Solar Integrated Roofing Corp. (OTC PINK: SIRC) Is Refocusing On The EV Charging Station Business

Learn more about SIRC at https://www.solarintegratedroofing.com/corporate-governance/leadership/.

Source: Stock Market Press

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